Bright Leaf Caravan Stops Over At Tarlac, Cabanatuan To Call For Entries


10th Bright Leaf Agricultural Journalism Awards

10th Bright Leaf Agricultural Journalism Awards


By : cmfr


THE 10TH Bright Leaf Agricultural Journalism Awards, organized by the Philip Morris Fortune Tobacco Corporation Inc., is now accepting entries from Philippine-based Filipino journalists.

The categories of the awards are: Agriculture Story of the Year; Agriculture Photo of the Year; Tobacco Story of the Year; Tobacco Photo of the Year; Best Television Program or Segment; Best Agriculture News Story-National; Best Agriculture News Story-Regional; Best Agriculture Feature Story-National; and Best Agriculture Feature Story-Regional.

A special award, the Oriental Leaf Award, will be given to those who have won five consecutive Bright Leaf awards in any category.

Entries must have been published in local or national publications, or broadcast in radio or television from September 1, 2015 to August 31, 2016. These must be in English or any Philippine dialect, with  corresponding English translations.

Winners will receive cash prizes, premium items and an all-expense paid trip to an Asian country.

Deadline for submission of entries is on September 1. For more information, visit this page.

The 11th Bright Leaf Journalism Awards On Its Fourth Leg Of Bright Leaf Roadshow Is Now In Tacloban As It Call For The Entries Of This Year's Awards For The Best In Agriculture Stories And Photographs.

The 11th Bright Leaf Journalism Awards on its fourth leg of Bright Leaf roadshow is now in Tacloban as it call for the entries of this year's awards for the best in agriculture stories and photographs.

Sinirangan NewsPlus Facebook Page

Mr. Francis Rosaroso, Chief Of The DA's Regional Information Section Is Delivering The Message Of The Regional Director Before The Local Media On The 11th Bright Leaf Journalism Awards Roadshow At The Ironwood Hotel

Mr. Francis Rosaroso, chief of the DA's regional information section is delivering the message of the regional director before the local media on the 11th Bright Leaf Journalism Awards roadshow at the Ironwood Hotel

Rowel Montes Facebook Account



Gil Aniceto Tamayo Facebook Account

Bright Leaf Awards Caravan Kicks Off In Batangas

Bright Leaf awards caravan kicks off in Batangas


By : Allan C. Ortillano


The second leg of the 10th Bright Leaf Agriculture Journalism Awards will kick off its search for the best agriculture stories for 2016 in Lipa City in Batangas on May 26.

The Bright Leaf, launched in 2007 by the Phillip Morris Fortune Tobacco Corporation, Inc. (PMFTC, Inc.), conducted the first leg of its 15-city caravan in the north as part of its campaign to bring the contest to a wider audience and to celebrate its 10th year of recognizing and honoring the best and the brightest in agricultural journalism.

On top of the meet-and-greet sessions with local media practitioners, activities include roundtable discussion on pressing agricultural issues with local government officials, representatives from the Department of Agriculture and community leaders; workshops on feature writing and journalism in selected areas and community-related activities in selected localities.

Bright Leaf invites journalists from all over the Philippines to submit stories and photos for a chance to bring home the prize for the following categories: Agriculture Story of the Year, Agriculture Photo of the Year, Tobacco Story of the Year, Tobacco Photo of the Year, Best Television Program or Segment, Best Agriculture News Story National, Best Agriculture News Story Regional, Best Agriculture Feature Story National, Best Agriculture Feature Story Regional,  and the Oriental Leaf Award, a special award given to those who have won five consecutive Bright Leaf awards in any category.

The Oriental Leaf Awardees will become part of the Bright Leaf Hall of Famer, an elite group of journalists.

Entry to said award is free and journalists or photographers may submit as many entries as they can for consideration but one particular entry may not be entered in more than one category.

All entries should be published, aired, or broadcast between September 1, 2015 until August 31, 2016. Deadline for submission of entries  is on September 1, 2016.

Entries may be written in English or any Philippine dialect, provided that English translation for such is attached.

For more information about the 2016 Bright Leaf Awards, visit their website at or call their secretariat at (0915)5508301 or (0918)4130797 or send an email at (MCA/ACO, PIA-Laguna)

- See more at:

Bright Leaf Agriculture Journalism Awards

Bright leaf agriculture journalism awards

Arniel Calonia Arsolon Facebook Page

"11th A TRIBUTE BRIGHT LEAF" Agriculture Journalism Awards

"11th A TRIBUTE BRIGHT LEAF" Agriculture Journalism Awards

Michelle Mitch Herman Zolina Facebook Page

11th Bright Leaf Agriculture Journalism Awards With Various Media Outlet In Socsksargen.-AMD

11th Bright Leaf Agriculture Journalism Awards with various media outlet in Socsksargen.-AMD

Escalera Online News Facebook Page

11th Bright Leaf Agriculture Journalism Awards

FOR the second time in a row, the BusinessMirror, the country’s leading business newspaper, won two awards in a single year at the 12th Bright Leaf Agriculture Journalism Awards.

This is the first time a single news outfit won two awards in two consecutive years since Bright Leaf began in 2007.

BusinessMirror’s 22-year-old reporter, Jasper Emmanuel Y. Arcalas, bagged the Best Agriculture Feature Story (National) of the year, the same award he received last year from the award-giving body.

This year, jurors adjudged Arcalas’s story titled “Fowl farmers’ fears persist 1 year after bird flu flare-up: PHL poultry raisers on ground zero still coping,” as worthy of honor.

The story focused on the outbreak of the Avian Influenza (AI), which began in Pampanga, and the lives of the poultry raisers a year after the tragedy. It also unveiled the plans and reforms the government would undertake to ensure a better response to future AI outbreaks.

The article was also the BusinessMirror’s first multimedia story as the business paper ventures into the digital age of reportage.

The story “Snapshot of rice-consumption data remains grainy as Pinoys grapple with supply, prices,” which Arcalas coauthored with his senior reporter Cai U. Ordinario won the Best Agriculture News Story (National). This is Ordinario’s first Bright Leaf award and adds to her third-straight Best Macroeconomy Reporter award from the Economic Journalists Association of the Philippines.

The article focused on the data challenges in food consumption in the Philippines, particularly on rice consumption. The story revealed the government uses two conflicting data sets to determine rice consumption nationwide.

“Beyond the simple recitation of facts that are uncovered by those practicing agriculture journalism, there is the engagement between tone and diction and, above all, the provision of new knowledge and awareness that are anchored on science,” writer and Philippine Star columnist Krip Yuson said in his speech at the Fairmont Hotel in Makati City. Yuson is the head of the panel of judges for this year’s Bright Leaf Awards.

This year’s winners also included Henrylito Tacio of Edge Davao who bagged the Agriculture Story of the Year Award for his series, “The grass that feeds Filipinos.” The award for Tobacco Story of the Year—“Is tobacco the next ‘miracle crop’?”—went to SunStar Pampanga’s Ian Ocampo Flora.

Wilfredo Lomibao of Philippine Daily Inquirer claimed his trophy for his photo titled “Pond Harvest,” and Erwin Beleo of The Star Northern Dispatch was named the winner for Tobacco Photo of the Year for “Chill Only.”

Baguio City-based journalist Hanna Lacsamana won the Best Agriculture Feature Story-Regional for her story, titled “Making farming viable for millennials,” published in the Baguio Midland Courier,and Baguio Chronicle’s Karlston Lapniten’s “Brewing enough coffee for the Filipino Cup” was named Best Agriculture News Story-Regional.

For Best Agriculture TV Program or Segment, Agri Tayo Dito of ABS-CBN Regional was named winner for their four-part series on biotechnology.  Malu Manar of DXND Kidapawan was named winner of Best Agriculture Radio Program or Segment for the “Vermi Composting sa Urban Household” episode of the program Bida Specials.

Ma. Victoria Conde of Rappler won the first ever Best Online Story award for “How beekeeping helped a Sorsogon coconut farm.”

Selecting this year’s winners was a panel of judges composed of some of the country’s most respected names in photo, print, broadcast and online journalism, advertising and fashion photography and members of academe.

Joining Yuson in the panel of judges were Francis Abraham, Pennie Azarcon-de la Cruz, Rina Jimenez-David, J. Albert Gamboa, Jake Maderazo, Ramon Osorio, Isabelita Reyes, Edwin Sallan, Sev Sarmenta, Marby Villaceran and Rem Zamora.